Nottingham Creative IP Project – New Outcome

Nottingham Creative IP Project – New Outcome

The Nottingham Intellectual Property Guide for Creatives

The creative arts play a key role in generating economic growth and prosperity in the UK. Great ideas and concepts can lead to reputational and financial success and inevitably be coveted by others in the industry. By protecting their valuable intellectual property rights (IPR), creatives will be looking after their own good name as well as their financial well-being.

For example, Nottingham-based corsetiere business Eternal Spirits makes beautifully designed, high fashion corsets that have been shown at London Fashion Week, the Cannes Film Festival and worn by Dita Von Teese, Leona Lewis, Courtney Love, The Scissor Sisters, Girls Aloud, The Saturdays and the Britney Spears ‘Circus’ tour. Owner and designer, Susi Henson, who completed a 1st Class BA Hons Degree in Fashion Design and a Masters degree in Fashion and Textiles at NTU, is savvy about protecting and enforcing her value IPR to grow her business into a globally-renowned brand.

From a legal perspective, IPR fall into two categories: (1) automatic rights; and (2) registered rights. Automatic IPR include copyright, the design right and proprietary confidential information and know-how which must meet certain minimum legal criteria. Some IPR need to be registered such as patented inventions, registered designs and trade marks.

Susi’s dealing with her valuable IPR are profiled in The Nottingham Intellectual Property Guide for Creatives which is now available to download for free.

Co-authored by Nottingham Law School academics Janice Denoncourt, Jane Jarman and Nicholas Johnson, The Guide provides a simple and accessible understanding of IPR law issues, helping entrepreneurial creatives take their creative ideas and innovations off the drawing board and into the marketplace. A series of creative IP business case studies demonstrate how IP applies directly in a commercial context and provides a better understanding of how to identify, protect, manage and exploit creative ideas more effectively in the realm of copyright, design, trademarks and patents. Other successful creative businesses profiled in the book include: The Glee Club, Martin Shakeshaft photo-journalist, Wellington Films Ltd, Lauren Knifton (www.theladyinwaiting.org) and others.

The Nottingham Creative IP Project was part funded by the UK Intellectual Property Office and the European Regional Development Fund (ERDF). For more information, email estelle.paley@ntu.ac.uk or telephone +44 (0)115 848 8899.

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